The Willys Overland Club of Victoria was formed to:
- Encourage the restoration and preservation of all products of the Willys Overland Corporation.
- To provide Willys enthusiasts with opportunities to socialise with each other in a safe and relaxed manner.
- To arrange regular meetings and rallies.
- To provide a newsletter on a regular basis containing information about Willys vehicles, updates on restoration projects and items for sale by members.